Can you afford to miss a call?

How much does a missed call cost you?

Three numbers, one answer. See what unanswered calls cost your business every month.

%
$
Assumes % of calls are spam· min lost per spam call answered
Missed calls cost you
$2,844/mo
8 real calls a month go unanswered × $350 each. Missed spam isn't counted.
Plus 6.9 hours a month lost answering spam.
Fast Response Starter$29/mo
Answers every call 24/7 on your own number and screens out spam. That's 8% of one missed call.
Stop missing calls, try it free

How the math works

Real missed calls per month = calls per week × 4.33 weeks × share that isn't spam × share that go unanswered. Monthly cost = real missed calls × your average call value.

Time lost to spam = spam calls someone answers × minutes each. By default the calculator assumes 85% of calls are spam and each one you pick up costs 3 minutes; change either to match your line. The point isn't the exact number. It's how few saved calls it takes to cover $29 a month.

Callers with a real need rarely leave a voicemail. They call the next name on the list, and you never find out what the call was worth. Fast Response answers on your own business line, books the job or showing, and texts you a summary, and your team can still pick up any call live.

By industry

What one missed call looks like

Property ManagersA missed leasing call is a prospect who tours someone else's unit. At $1,800 a month in rent, every extra week that unit sits empty costs you about $415.Answering service for property managers →RealtorsA missed buyer call about your listing is a showing, and maybe a commission, that goes to the agent who picked up first.Answering service for realtors →ContractorsA missed call from a homeowner planning a remodel is a job you never hear about. They don't leave a voicemail; they call the next contractor.Answering service for contractors →Home ServicesA missed no-cooling call in a heat wave is a same-day job booked with whichever company answered next.Answering service for home services →HVACA missed no-heat call at 11 PM is an emergency visit, and often a system replacement, booked with a competitor.Answering service for hvac →PlumbersA missed burst-pipe call is an emergency job the homeowner hands to the next plumber in the search results.Answering service for plumbers →ElectriciansA missed dead-panel call is an urgent job, plus the upgrade quote that follows it, gone to another electrician.Answering service for electricians →RoofersA missed storm-damage call is an insurance-funded roof going to the roofer who answered first.Answering service for roofers →RetailA missed “do you have it in stock?” call is a customer who drives to the store that picked up.Answering service for retail →Non-ProfitsA missed call can be a volunteer who never signs up, or a donor who gives somewhere else.Answering service for non-profits →SchoolsA missed call from a prospective family is an enrollment tour that never gets booked.Answering service for schools →Law FirmsA missed intake call is a potential client, and their case, signed by the next firm they call.Answering service for law firms →Sales TeamsA missed inbound lead is a demo booked with the competitor who called back first.Answering service for sales teams →
Questions

Frequently asked questions

Take the calls you get each week, remove the share that's spam, and multiply by the share that go unanswered and by about 4.33 weeks. That's real calls missed per month. Multiply by your average call value: what a typical real call is worth once you factor in how many callers actually book. Spam you do answer is counted separately, as time lost.
No. A large share of business calls are spam, so the calculator assumes 85% of calls are spam by default (you can change it) and only counts real calls that go unanswered as lost business. Spam still costs you: every junk call someone picks up takes a few minutes, which the calculator shows as hours lost per month.
Usually not. A caller with a job, an emergency, or a lease to sign rarely leaves a voicemail; they call the next business on the list. Fast Response answers every call 24/7 on your own number from $29/mo, so one saved job typically covers months of service. See Fast Response plans →

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